Orchestras are flying the flag for live music in the UK – and the orchestral audience is most likely to support live music events and to attend concerts on a frequent basis – according to new research from the Royal Philharmonic Orchestra (RPO).
The new RPO study explored people’s attitudes to attending concerts, comparing results across a number of music genres. When looking at music genres, seven in ten adults (70%) said they go to a concert at least once a year. Nationally, three in 10 people (31%) said they attended 2-3 concerts a year, although only a small percentage go every month (8%).
Comparing the concert habits of people that supported a range of music genres, the orchestral audience was most likely to attend live music events (78%) and they were significantly more likely to attend concerts regularly – whether on a monthly basis (15%) or 2-3 times a year (32%).
Click here to read the full article at rpo.co.uk
